Public-Awareness Campaign
June 1, 2021 – The Jubilee Community Partnership created a four-month, multi-media public-awareness campaign to extend the effectiveness of its grants bringing free medical services to uninsured families in Jasper County.
Ads and public-service messages designed by the Partnership are being placed in a variety of local media: billboards along major highways, newspaper ads, radio ads, and TV coverage. One series of messages informs residents of Jasper and Beaufort counties that free medical services are available at the Jubilee-supported Volunteers in Medicine clinic in Ridgeland.
Another series of messages encourages volunteers and donors to support the two medical nonprofits that provide the free services in Ridgeland: Bluffton-Jasper Volunteers in Medicine, and the Pregnancy Center and Clinic of the Lowcountry.
The custom-designed campaign was funded to run all summer, with the aim of making the Ridgeland clinic a thriving and heavily used community resource.